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  • FRAGRANCES
    • Perfume, Memory, and Legacy — Reimagined by a Gen Z Brand Strategist
    • Scent of a Dynasty: Erwin Creed on What Keeps Creed Iconic
    • 5 Luxe Fragrances for Father’s Day: Scents He’ll Actually Use (and Love)
    • 10 Vanilla Fragrances That Are Perfect for a Date Night
    • Why Some Perfumes Smell Expensive: The Secret Ingredients Revealed
  • SKINCARE
    • Skincare as a Relationship: Learning to Listen Before You Correct
    • This Aromatherapy Soap Brand Is Changing How India Thinks About Bathing
    • Best Of Beauty: 14 Beauty Products Worth Your Attention
    • Does your face look different when you're stressed? No, you’re not overthinking it — a dermatologist breaks down the mind–skin link and how to bring the glow back.
    • Sunscreen Day 2025: Why SPF Is More Than a Summer Essential
  • WELLNESS
    • The Spring Reset Your Zodiac Sign Needs
    • Why Wellness Is the New Beauty Filter: 7 ways to Get the Glow That Comes Only from Rest
    • Letting Someone Touch Your Hair Again
    • February Unfolds Inner Shifts, A Deep Transformation And A Much Needed Realignment
    • Nobody Talks About It But Here’s How Being Desired But Not Chosen Affects The Nervous System
  • MAKE-UP
    • Best Of Beauty: 14 Beauty Products Worth Your Attention
    • If You Don’t Own These 13 Makeup Basics Yet, You’re Missing Out
    • Aura Beauty: The Pinterest-Approved Makeup Trend to Try in May of 2025
    • What is Blonzing? The Viral Makeup Trend Taking Over Our Vanity This Season!
    • The Beauty Movement Natasha Moor is Leading—And Why You’ll Want to Join
  • HAIR
    • The Return of Soft Hair: Why Healing Often Shows Up as Shiny, long Hair
    • Letting Someone Touch Your Hair Again
    • I Tried the Viral Korean Hair Spa at Lakmē Salon — Here’s What Really Happened
    • 3 Hairstyles for Straight Hair Girls
    • From Breakage to Luscious Lengths: My 5 Proven Tips for Hair Growth
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Lavenderoom™

Lavenderoom™

Menumenu

Lavenderoom™

  • HOME
  • FRAGRANCES
    • Perfume, Memory, and Legacy — Reimagined by a Gen Z Brand Strategist
    • Scent of a Dynasty: Erwin Creed on What Keeps Creed Iconic
    • 5 Luxe Fragrances for Father’s Day: Scents He’ll Actually Use (and Love)
    • 10 Vanilla Fragrances That Are Perfect for a Date Night
    • Why Some Perfumes Smell Expensive: The Secret Ingredients Revealed
  • SKINCARE
    • Skincare as a Relationship: Learning to Listen Before You Correct
    • This Aromatherapy Soap Brand Is Changing How India Thinks About Bathing
    • Best Of Beauty: 14 Beauty Products Worth Your Attention
    • Does your face look different when you're stressed? No, you’re not overthinking it — a dermatologist breaks down the mind–skin link and how to bring the glow back.
    • Sunscreen Day 2025: Why SPF Is More Than a Summer Essential
  • WELLNESS
    • The Spring Reset Your Zodiac Sign Needs
    • Why Wellness Is the New Beauty Filter: 7 ways to Get the Glow That Comes Only from Rest
    • Letting Someone Touch Your Hair Again
    • February Unfolds Inner Shifts, A Deep Transformation And A Much Needed Realignment
    • Nobody Talks About It But Here’s How Being Desired But Not Chosen Affects The Nervous System
  • MAKE-UP
    • Best Of Beauty: 14 Beauty Products Worth Your Attention
    • If You Don’t Own These 13 Makeup Basics Yet, You’re Missing Out
    • Aura Beauty: The Pinterest-Approved Makeup Trend to Try in May of 2025
    • What is Blonzing? The Viral Makeup Trend Taking Over Our Vanity This Season!
    • The Beauty Movement Natasha Moor is Leading—And Why You’ll Want to Join
  • HAIR
    • The Return of Soft Hair: Why Healing Often Shows Up as Shiny, long Hair
    • Letting Someone Touch Your Hair Again
    • I Tried the Viral Korean Hair Spa at Lakmē Salon — Here’s What Really Happened
    • 3 Hairstyles for Straight Hair Girls
    • From Breakage to Luscious Lengths: My 5 Proven Tips for Hair Growth
  • COMMUNITY
  • EVENTS
  • FOUNDER’S DIARY
  • ABOUT
    • ABOUT US
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Menumenu

Author: Vanshika Rawtani

Vanshika Rawtani is a PR and brand creative strategist specialising in fashion, lifestyle, and luxury industries. With a background in fashion business and digital marketing, she has crafted impactful branding, PR, and content strategies for global platforms, from Paris Fashion Week to the Cannes Film Festival. A former UNESCO x Women@Dior mentee and Top 20 semi-finalist, Vanshika combines storytelling, strategy, and cultural insight to elevate brand visibility and create meaningful connections across media, influencers, and celebrity networks. She has also written articles for platforms and brands, bringing her expertise in branding and communications into thought leadership and industry insights.

  • Fragrances

Perfume, Memory, and Legacy — Reimagined by a Gen Z Brand Strategist

Vanshika Rawtani reflects on her favourite perfumes and imagines how iconic legacies can evolve for a new generation. At Lavenderoom, we believe beauty is more than products — its memory, identity, and culture. In our Guest Author series, we invite…
By Vanshika RawtaniOctober 10, 2025
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  • HOME
  • FRAGRANCES
    • Perfume, Memory, and Legacy — Reimagined by a Gen Z Brand Strategist
    • Scent of a Dynasty: Erwin Creed on What Keeps Creed Iconic
    • 5 Luxe Fragrances for Father’s Day: Scents He’ll Actually Use (and Love)
    • 10 Vanilla Fragrances That Are Perfect for a Date Night
    • Why Some Perfumes Smell Expensive: The Secret Ingredients Revealed
  • SKINCARE
    • Skincare as a Relationship: Learning to Listen Before You Correct
    • This Aromatherapy Soap Brand Is Changing How India Thinks About Bathing
    • Best Of Beauty: 14 Beauty Products Worth Your Attention
    • Does your face look different when you're stressed? No, you’re not overthinking it — a dermatologist breaks down the mind–skin link and how to bring the glow back.
    • Sunscreen Day 2025: Why SPF Is More Than a Summer Essential
  • WELLNESS
    • The Spring Reset Your Zodiac Sign Needs
    • Why Wellness Is the New Beauty Filter: 7 ways to Get the Glow That Comes Only from Rest
    • Letting Someone Touch Your Hair Again
    • February Unfolds Inner Shifts, A Deep Transformation And A Much Needed Realignment
    • Nobody Talks About It But Here’s How Being Desired But Not Chosen Affects The Nervous System
  • MAKE-UP
    • Best Of Beauty: 14 Beauty Products Worth Your Attention
    • If You Don’t Own These 13 Makeup Basics Yet, You’re Missing Out
    • Aura Beauty: The Pinterest-Approved Makeup Trend to Try in May of 2025
    • What is Blonzing? The Viral Makeup Trend Taking Over Our Vanity This Season!
    • The Beauty Movement Natasha Moor is Leading—And Why You’ll Want to Join
  • HAIR
    • The Return of Soft Hair: Why Healing Often Shows Up as Shiny, long Hair
    • Letting Someone Touch Your Hair Again
    • I Tried the Viral Korean Hair Spa at Lakmē Salon — Here’s What Really Happened
    • 3 Hairstyles for Straight Hair Girls
    • From Breakage to Luscious Lengths: My 5 Proven Tips for Hair Growth
  • COMMUNITY
  • EVENTS
  • FOUNDER’S DIARY
  • ABOUT
    • ABOUT US
    • CONTRIBUTORS
  • SUBSCRIBE
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