I first met Diipa Büller-Khosla when she launched her brand, Indē Wild, in India—a skincare line that beautifully bridges the ancient science of Ayurveda with the fast-paced demands of modern living. She is more than just a global influencer with over 8 million followers; she’s a changemaker who seamlessly blends tradition and modernity. Her journey from studying international human rights law to gracing magazine covers and founding Indē Wild has been inspiring in so many ways.
Later, I had the opportunity to meet her again at the White Door Salon in Mumbai, where she introduced her Champi Hair Oil to the Indian beauty community in an immersive experiential format. Both times, I couldn’t help but notice her presence. Diipa captures attention—not in a loud way, but with an ease and charisma that draws you in. As much as I follow her brand’s journey, I am equally hooked on how she champions women’s empowerment through her NGO, Post for Change, while raising her daughter, Dua, with her husband, Oleg Büller. What makes their story even more unique is how they’ve chosen to take each other’s surnames—a reflection of their equal partnership.
Through it all, Diipa remains deeply connected to her Indian roots, perhaps what makes her so refreshing. While she’s introduced the world to modern takes on skincare, her love for champi—the ancient Indian ritual of hair oiling—has become central to her philosophy. And honestly, it’s hard not to feel inspired as she speaks about this practice with the same passion, she brings to everything she does.
Here’s an exclusive interaction with Diipa, in which she shares her memories of champi, her perspective on blending tradition with a global lifestyle, and what makes this ritual more than just Ayurvedic hair care—it’s self-care.
Q: What’s your earliest beauty memory, and how does it influence how you care for your daughter today?
Diipa Khosla: Champi has always been a cherished ritual for me, steeped in nostalgia; I remember my mother’s gentle hands massaging oil into my hair ever since I had a full head of hair. It’s a tradition I now share with my daughter, blending our heritage into her self-care routine, nurturing her hair and our bond.
Q: You’re such a strong voice for blending Indian traditions with modern living. How do you keep your personal self-care rooted in these rituals while managing such a busy, global lifestyle?
Diipa Khosla: Balancing modern life with Indian traditions is a challenge I love. I keep my self-care rooted in rituals like daily meditation and herbal remedies, ensuring I stay connected to my roots even while juggling Indē Wild and personal brand responsibilities. No matter where I roam, I always return to the richness of Ayurvedic practices; their timeless wisdom in skincare and wellness reminds me of home, grounding me wherever I am and helping me maximize my health.
Q: As a mom, businesswoman, and influencer, how do you stay grounded amidst everything?
Diipa Khosla: Staying grounded is essential, and my non-negotiable rituals include quiet moments for reflection and the daily practice of gratitude. These help me centre myself amidst the chaos.
Q: Your journey has been incredibly inspiring—from influencer to founder. What’s something about this journey that most people wouldn’t know or expect?
Diipa Khosla: While my journey from influencer to founder seems glamorous, many don’t see the late nights and the moments of doubt. It’s been a path of resilience and forcing myself to dive head-first in unfamiliar spaces.
Q: What advice would you give to mothers who want to incorporate more of their traditions and rituals into their children’s lives?
Diipa Khosla: To mothers wanting to weave traditions into their children’s lives, I’d say start small and make it fun. Please share stories and rituals in ways that turn them into positive memories together.
Q: How does the concept of holistic beauty at Lavenderoom resonate with your philosophy?
Diipa Khosla: Lavenderoom’s holistic beauty concept aligns perfectly with my philosophy. I believe true beauty emanates from a place of community and shared rituals that nourish the soul, not just the skin.
My Take on the Indē Wild Champi Hair Oil
I’d recommend this oil to anyone—from impressionable teens exploring self-care to busy professionals juggling hectic schedules. It takes the traditional goodness of ingredients like bhringraj, brahmi, and amla and gives them a modern, effortless twist. The oil is lightweight and non-greasy, perfect for applying and stepping out without the heavy, sticky look often associated with champi.
The fragrance is a delicate jasmine—pleasing yet subtle, never overpowering. If you’re new to hair oiling and unsure where to start, Indē Wild’s hair oil is a great introduction. The thoughtfully designed bottle and dropper elevate the experience, making the champi ritual feel not just practical but soothing and aesthetically pleasing.
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