La Fervance India Launch

Location: Eva Room, Soho House, Mumbai

In September ’23, the heart of Mumbai’s Soho House pulsed with excitement as LA FERVANCE marked its entry into India. An array of esteemed editors, beauty writers, content creators, and key opinion leaders graced the venue. My intention was clear: facilitate brand growth while creating unforgettable memories. Mélissa Obeid’s grounding exercise set the event’s tone, offering attendees a unique blend of luxury and connection. The personalization corner, offering bespoke La Fervance journals, was my nod to the brand’s luxe ethos. The event was a launch and a deep dive into the brand’s core values and French b